Panoramio is tool owned by Google which affords use help in including images as part of approach but what make this tool unlike other image sharing tools? Various studies have proved that using images online can have effect of engaging the user and holding their attention quicker than just using plain text. With this in…

As I have mentioned in previous posts, Google is trying harder than ever to ensure a good user experience.  This means an increased focus on returning local search results that are relevent. This has meant that Google Places has gone through yet another update and now you will see an increased number of ‘blended’ search…

When looking to purchase a product or use a specific service, many of us like to know that that the company and the product or service on offer is going to benefit us by way of things like quality, customer service and in some circumstances, after care such as warranties and maintenance. In order to…

In post number 28, I talked about how Google Places could help your business in respect of local search.  There are a number of other very useful resources that should also be considered to support a small businesses website and online marketing campaign. Four Square If you run a location based business such as a…

Before the inception of the internet, consumers relied heavily on phone books, newspapers and magazines in order to search out businesses. However; these means can be time consuming and unreliable. For example; those directories which are published yearly list many companies under the same heading, it may take time looking through the listings and a…

Have you ever stopped to ask the question “what am I / my business trying to achieve from our web site?”. Don’t be surprised if you can’t answer this question straight away! In the late 90’s, through the 00’s and even today, many businesses and organisations were told they needed a web site but never…

Perhaps you are still unsure on the practical uses of Local Mobile Search? I would like to share a recent, personal experience that may help…… My family and I have just been on a family holiday to Bognor Regis (based on south coast the England for international readers). Now you can’t go to the seaside…

Did you know that the web is going local? Did you know this is great news for local business? I would like to share 5 reasons why you should be excited about the opportunity this presents. Reason 1 – your customers are local It is estimated that around 80% of people make purchasers within a…